6/11/2023 0 Comments Buffalo bills log flume ride![]() Scrivens refers to West as “the Mayor of Primm” because he oversees the three casinos and other businesses that surround the resorts, including convenience stores, fast food outlets, fuel stations and a truck stop adjacent to Whiskey Pete’s. Scrivens and Primm Valley General Manager Jerry West, who has overseen day-to-day operations since 2019, think the destination can find its place in Southern Nevada’s casino landscape. “I think there's a nostalgia for some people with families that have gone back and forth between Las Vegas in California.” “That feedback encourages us to spend more and cater to the customer,” Scrivens said. ![]() Still, Affinity CEO Andrei Scrivens said the company received positive feedback and commentary from patrons. Once a draw for visitors to Primm, with 58 stores and restaurants, the outlet mall now has just three tenants and an uncertain future.Īffinity, which is privately owned by New York City-based Z Capital Partners, is repositioning and renovating its Buffalo Bill’s, Whiskey Pete’s and Primm Valley casinos to inject new life into the destination and bring back Southern California business.Īffinity also wants weekend visitors from the Las Vegas Valley to return to the fold.īuffalo Bill’s reopening initially was posted only on social media and Affinity didn’t formally announce the casino was back in business until Jan. A 371,000-square-foot outlet mall attached to the Primm Valley Hotel and Casino went through foreclosure during the recession and saw several ownership changes. The development and expansion of Southern California tribal casinos in Riverside, San Bernardino and San Diego counties since the mid-2000s took away Primm’s largest customer base. Primm, however, was a challenged gaming market long before COVID-19. Buffalo Bill’s reopened just before Christmas after being closed for more than two years starting in March 2020 in response to the pandemic. ![]() The move signified a new direction for Primm’s three casinos and the tiny gaming community and rest stop at the Nevada-California state line, some 44 miles south of downtown Las Vegas. It disappeared once before when it was used at the Ronald Reagan Presidential Library and Museum in Simi Valley, California as part of an exhibit honoring law enforcement.Īffinity Gaming moved the display in December across Interstate 15 to Buffalo Bill’s Casino Hotel, giving the vehicle and other memorabilia items a prominent place on the gaming floor – surrounded by glass and specially-produced Bonnie and Clyde spinning reel slot machines. The historic V-8 Ford, in which notorious criminals Bonnie Parker and Clyde Barrow perished in a shootout with law enforcement in 1934, was missing from where it had been displayed since the late 1980s in the Primm casino. Guests looking to view the bullet-riddled Bonnie and Clyde death car inside Whiskey’s Pete’s Hotel Casino were confused.
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